Introducing

The Recipe for Social Selling on LinkedIn

A Step-by-Step Program to Guide You on LinkedIn to Grow Your Business and Increase Visibility while Generating High Quality Leads as a Coach, Consultant, Service Provider, BtoB Professional, Sole Practitioner, and/or Solopreneur

Go from feeling overwhelmed and confused about LinkedIn to become more visible and confident while generating leads for your business, in just four months.

Enrollment ENDS at 10pm ET on Wednesday, October 30, 2024.

9 pm CT | 8 pm MT | 7 pm PT | 2 am GMT

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If you’re a Coach, Consultant, Service Provider, BtoB Professional, Sole Practitioner, and/or Solopreneur, your future clients are on LinkedIn. What's stopping them from finding you?

This program is for you if you are:

A Coach, Consultant, Service Provider, BtoB Professional, Sole Practitioner, and/or Solopreneur
Motivated to try new approaches — because your current approaches aren't working
Tired of spinning your wheels trying to generate business on LinkedIn, despite the HOURS you spend on the platform every week. Or, maybe you're AVOIDING LinkedIn because it feels like a big, stuffy corporate event and you're not sure how you fit in.
Intrigued about how to use LinkedIn more effectively, but not sure if you're using it the right way
Exhausted from spending hours Googling answers to LinkedIn questions, and watching YouTube videos that aren't answering your specific questions
Feeling overwhelmed with how to use LinkedIn effectively to support your growing business, and wishing you had an expert to guide you
Struggling with being a salesperson AND a subject matter expert -- and wishing you DIDN'T have to focus on sales
Maybe it's been MONTHS or even YEARS since you've been on LinkedIn, and you haven't generated one single client from your efforts and you need a different approach and a way to empower yourself as you continue to grow your business as a Coach, Consultant, Service Provider, BtoB Professional, Sole Practitioner, and/or Solopreneur.

Sound like you? GREAT! You're in the right place!

By the end of this program,

you will have…

An Optimized LinkedIn Profile
You'll have all the key areas completed with the right information, so your prospective clients will find you on LinkedIn — and they will clearly know how YOU can help them with your coaching services / consulting services / BtoB services / solopreneur specialty services.
A Strong, Active LinkedIn Network Full of Strategic Connections
You'll be empowered with the tactical steps to make more connections and get more conversations started — whether you're just launching your business or if you've been in business for years.
An Improved LinkedIn Presence
People who don't know you (yet) will now start seeing your information in their homepage feed. Your profile will be viewed more often, and you will be confident about your experiences and your overall profile, as it relates to your business as a Coach, Consultant, Service Provider, BtoB Professional, Sole Practitioner, and/or Solopreneur -- even as you grow and evolve your business. Plus, you'll better understand how to tap into the influence of your LinkedIn company page, attracting more leads to your business.
Knowledge on How to Use LinkedIn as a Resource
No longer will you be struggling with how to sell through LinkedIn. You'll gain powerful insights to understand social selling in a way that's tailored for you as someone who is self-employed or working in a BtoB role. You'll move from feeling overwhelmed, uncomfortable, and confused to knowing with confidence how to leverage LinkedIn as a resource to grow your business.
A Powerful Personal Brand Online
You'll understand what your personal brand is, how it's crucial to your business as a Coach, Consultant, Service Provider, BtoB Professional, Sole Practitioner, and/or Solopreneur, and how to evolve your LinkedIn presence as your business evolves.

Meet Brenda Meller

I help solopreneurs, business professionals, and job seekers enjoy a bigger slice of the LinkedIn pie.

I am an introvert at heart, and I first realized the power of social media when making a career change using LinkedIn at the height of Michigan’s downturn in 2008. I started sharing my knowledge of social media through workshops, webinars, presentations, and blog posts.

In 2017, the universe nudged me forward and my side hustle led to my dream job with the launch of Meller Marketing. In 2019, I set and met a personal stretch goal and rewarded myself with a promotion to Chief Engagement Officer. In 2020, I completed a goal of writing my first book, "Social Media Pie: How to Enjoy a Bigger Slice of LinkedIn", now available in paperback, e-book, and in audiobook formats. In 2023, I launched my first podcast, "Enthusiastically Self-Employed."

My approach to teaching LinkedIn has always been to present information in a “judgement-free” zone, where there are no bad questions, and to make sure every student and client is inspired, informed, and entertained while gaining new insights that can be applied right away.

Other Important Facts: I love my family and my rescue dog Pepper most of all, but I also love coffee, chocolate, and pie. In my downtime, I enjoy jigsaw puzzles. One day, I hope to learn how to play chess.

You can find me and/or Meller Marketing online on all the major social media channels. Especially on LinkedIn. 😎

A Video Testimonial from Recipe Member Brian Grossman

What’s Inside "The Recipe for Social Selling on LinkedIn"

Module 1:

Profile Optimization

Description: In this module, you'll learn the steps to achieve a fully optimized LinkedIn profile, one that will generate more profile views by your ideal target audience (prospective clients) as well as how to keep the right people reading your profile longer.

Lessons include:

Optimizing Your LinkedIn Profile: WHY + Pro Tips to Position Yourself in the Best Light
Profile Bare Minimum for Social Selling + Download
Your Headshot Photo
Header / Background Image
Headline
Contact Info
About
Experience
Skills
Creator Mode
And more!

Module 2:

Growing Your Network

Description: In this module, you'll learn how to build your network strategically to find more of the leads and VIP referral partners on LinkedIn, get more invitations accepted, and messaging strategies to start conversations to support your business growth.

Lessons include:

The Power of LinkedIn: Your Connections
Finding Leads Through Search, as well as through Your LinkedIn Activities
How (and Why) Personalized Invitations can Support Business Growth
A Method for Screening In Invitations to Strategically Grow Your Network
And more!

Module 3:

Posting & Engagement

Description: Now that you've got an optimized profile, and you're growing a powerful LinkedIn network to support business growth as a Coach, Consultant, BtoB Professional, Sole Practioner, and/or Solopreneur, I'll teach you how to supercharge your visibility through networking engagement and posting.

Lessons include:

The ROI of Spending 15+ Minutes in the Homepage Everyday
Posting Basics: How, When, What
Ideas for Posts for Coaches, Consultants, and Solopreneurs: with technical tips to improve reach + engagement
Finding Leads and Connection Opportunities through Posts
And more!

Module 4:

Your Company Page + Assessing Your Progress

Description: You'll learn how to leverage your Company Page on LinkedIn as an extension of your personal brand as a Coach, Consultant, BtoB Professional, Sole Practioner, or Solopreneur to support lead generation. PLUS: learn how (and why) to assess your LinkedIn progress.

Lessons include:

Company Page Strategies to Support Business Growth
Company Page vs. Profile: How They Work Together
Assessing Your Progress: Using LinkedIn Data & Tools -- How and Why
And more!

A Video Testimonial from Recipe Member Angela Cox

Enroll in "The Recipe for Social Selling on LinkedIn" Today

Enrollment is OPEN until Wednesday, October 30 at 10 pm ET

9 pm CT | 8 pm MT | 7 pm PT | 2 am GMT

One-Time Payment

$1,497

(save up to $267)

PAY IN FULL + SAVE

12 Monthly Payments

$147 each

ENROLL + PAY MONTHLY

3 Monthly Payments

$547 each

ENROLL + PAY MONTHLY

When you enroll during this special, limited time period, you'll get:

The Recipe for Social Selling on LinkedIn

(A $3,446 Value)

4 Educational Modules

I'll guide you through the step-by-step process to achieve the results you desire for your business as you strategically connect with your ideal target audience using LinkedIn. I've taken all the guesswork out of it, and I provide suggestions to help you market yourself and your business, whether you're a Coach, Consultant, Service Provider, BtoB Professional, Sole Practitioner, and/or Solopreneur.
Online Videos
Through detailed videos, I'll guide you every step of the way. Once a module opens, you'll be able to watch the videos again and again -- you have LIFETIME access!
Downloadable Checklists to Support Your Learning
Stay organized and on track by using the provided checklists to help you assess what you need to do and in what order. Plus, I'll provide you with sample scripts and examples so you're not starting from scratch. I got you!
Members-Only LinkedIn Group
To receive additional support, guidance and network opportunities with fellow members -- I've created a private, unlisted Members-Only LinkedIn Group that you can join as soon as you enroll.
Lifetime Access with Online Updates
When you enroll in The Recipe for Social Selling on LinkedIn, you'll get lifetime access to the course content. That means if (when!) LinkedIn makes significant changes to a feature, the course content will be updated to reflect these changes. Your course content will always be up to date!

PLUS -- These Amazing Bonuses to Help You Supercharge Your LinkedIn Results!

BONUS #1: November, December, January, February (8 sessions)
Bi-weekly, 1-hour, Virtual Group Coaching / Working Sessions with Brenda on a Private, Members-Only Zoom
($4,000 Value)
BONUS #2: March - June 2025 (4 sessions)
Monthly, 30-minute, Live, Virtual Group Coaching / Working Sessions with Brenda on a Private, Members-Only Zoom
($2,000 value)
BONUS #3: Prompts + Scripts
“How should I say that?” A resource to provide you with suggested starter messages and follow-ups to create natural conversations.
($2,500 Value)
BONUS #4: Content Calendar Guide
If you struggle with WHAT to post on LinkedIn, I've got you covered. This bonus is a PDF Guide, Google Sheets, and video message from me about how to plan content to reach and engage with your ideal target audience. First I'll show you my process, and then I'll provide you a resource so you can plan out YOUR content calendar, personalized for your business as a Coach, Consultant, Speaker, and/or Author.
($2,800 Value)

Total Value of Bonuses: $11,300

When you add it all up, that’s a total packaged value of $14,746

But when you enroll today, you’ll get access to everything for just: $1,497!

Testimonials

"She pours her heart and soul into everything she creates. I give her a high honor award for the care and concern she has for her students, members of her group, and anyone that needs help with LinkedIn or marketing their brand.

She helps me a better person, and a better marketing strategist."

- Carol Dorsey, Virtual Assistant

"I was named one of the Top 15 Coaches in Detroit by Influence Digest and I feel the work I've done on LinkedIn and the spotlight that has placed on my coaching and speaking is one of the top reasons for being recognized. I have had many fellow speakers and coaches, friends, and now ... new clients comment on how many incredible things I've got going on!"

- Kris Liebau, ACC, CMQ/OE, CQE, Engineering Leadership Coach

"Her classes are easy to follow and the action steps easy to execute AND they make a huge difference!

My profile views have increased dramatically since working with Brenda. She will work with you to craft a compelling LinkedIn presence."

- Diana C. Stephens, PhD, MBA, Strategic Career Transition Advisor

Frequently Asked Questions

Can I enroll later? I'm too busy with fall plans.

I'm not sure if I'll be able to keep up with the online course. I'll have so many questions along the way!

My budget is tight and I can't afford this right now.

Can't I find all this information online?

What if I sign up and change my mind?

Can you remind me of everything I’m getting when I sign up today?

When does course enrollment end?

When does the Fast Action Bonus end?

I enrolled. Now what? Where do I login?

Risk-Free 7-Day Guarantee

If you do the work, and you're not satisfied, show me your results within 7 days of Module 1 launch and I'll gladly give you a refund.

To request a refund:

Watch all videos in the Welcome Module and make sure to "Mark as Complete"
Download and fill out all items in the "Quick Start Checklist" in the Welcome Module.
Email your completed checklist to [email protected] before 11:59 pm ET on Wednesday, November 6, 2024 with the subject line "Recipe for Social Selling Refund Request".