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Need a Social Media Policy? Use My Sample Template. social media guidelines for employees social media policy Apr 29, 2022

It's a good practice to have a social media policy for your company, to help your employees understand how to use social media to help build their brand and your company brand. Here's a Generic Social Media Policy I've created for clients which helps to provide general guidelines. ...

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ROCK Your LinkedIn Company Page in 2022 When You Enroll in This Masterclass linkedin company page linkedin for business development linkedin strategy Dec 05, 2021

HAVE YOU HEARD about my LinkedIn Company Page Masterclass? It's A-W-E-S-O-M-E.

If you haven't heard about it yet, that's by design. I've been s-l-o-w-l-y rolling it out, week-by-week, to a select group of VIPs in my network. 

You see, I LOVE helping people with LinkedIn.

Over the past few...

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Want More Followers on Your LinkedIn Company Page? linkedin company page linkedin for business development linkedin strategy linkedin tips Sep 08, 2021

How do I get people to view my LinkedIn company page?

When I'm asked questions from connections and clients, sometimes I will blog my response. This helps to share my advice with them AND with others in my network. If you're struggling with blog topics, give this technique a try.

QUESTION: How do...

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What is a Social Share Image and How Do You Set it on Your Website? linkedin tips seo social share image Aug 09, 2021

Have you ever noticed someone sharing a website link and where an image should appear, instead it's showing a gray avatar that typically indicates "image to go here" and it might look something like this:

Or it might look like a teeny tiny image, like this:

Why is this happening? ...

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Broken Image Example Aug 09, 2021

This is a broken image example. 

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The Professional Headshot - Is it Really Necessary for LinkedIn? linkedin for job search linkedin profile linkedin tips professional headshot Jul 11, 2021

From a network connection.

Q: I don't have a photo on my LinkedIn. Do I really need one?

A from me: Yes, you will need a professional headshot for your LinkedIn profile. 

At a minimum, your photo should include:

  • You in professional attire
  • Head and shoulders only. Your face should be 50-60%...
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Your Linkedin Profile Photo: What Image Are You Creating? headshot photo linkedin photo linkedin strategy professional headshot Jul 11, 2021

Your LinkedIn profile photo can help you make new connections, or it may be the reason your invitations aren’t accepted. If you don’t have a profile photo on your LinkedIn profile yet, stop what you are doing and upload one NOW.

And if you do have a profile photo, read this blog to...

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How to Simplify Your LinkedIn URL linkedin tips linkedin url Jun 15, 2021

Did you know that the URL you are assigned when you create a LinkedIn profile can be modified? It's a simple process, and by modifying and SIMPLIFYING your LinkedIn URL, it makes it easier for you and your future connections to quickly and easily locate your LinkedIn profile by simply typing...

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Pay it Forward - Give a LinkedIn Recommendation linkedin recommendation social media karma social proof testimonial Jun 13, 2021

Have you ever given someone in your network a #LinkedIn recommendation? You should.

LinkedIn recommendations are similar to professional references, but the difference is that a LinkedIn recommendation is tied to someone's professional LinkedIn profile. By giving someone a recommendation, you are...

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Tired of Automated Invitation Requests? Try These 4 Responses. automation linkedin tips messages social selling Jun 01, 2021

We all get them. Those LinkedIn invitations that include a message. At first glance, you might think it was written just for you. But at a closer look, you can tell it was written for anyone.

Here's a sampling of invitation requests sitting in my inbox right now waiting for my acceptance,...

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Hey Brenda, What Tech Do You Use? amazon linkedin tips live streaming microphone tech technology tripod video webcam May 20, 2021

About once a week, I'm asking about the tech I use for live streaming, videos, webinars, etc. Here's the list.

I'm going to be adding to this as I go. Feel free to bookmark this page to make it easier to visit it again later.

And in case you're wondering, no I'm not being paid to endorse any of...

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The Open to Work Green Circle - Helpful or Obnoxious? linkedin for job search linkedin tips open to work Apr 23, 2021

Wondering whether or not to add the "Open to Work" green circle on your LiknedIn profile photo? Read this blog for an overview of how to add it as well as my POV on the value of this to your profile.

Open to work: here's a video from Sweta Regmi on how to add the green half circle on your profile...

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